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OVER THE TOP TELEVISION MEDIA SERVICES

Definition - What does Over-the-Top Application (OTT) mean?

An over-the-top (OTT) application is any app or service that provides a product over the Internet and bypasses traditional distribution. Services that come over the top are most typically related to media and communication and are generally, if not always, lower in cost than the traditional method of delivery.

Over-the-Top Application (OTT)

 an over-the-top application is anything that disrupts traditional billing models - from telcos or cable/satellite companies. (replacing regular TV provider content) or Skype (replacing long distance providers).

The creation of OTT applications has led to a wide-ranging conflict between companies that offer similar or overlapping services. Think, for example, of the conflict between a company like Netflix and a cable company. Consumers still pay the cable company for access to the Internet, but they might get rid of their cable package in favor of the cheaper streaming video over the Internet.

OTT stands for “over-the-top,” the term used for the delivery of film and TV content via the internet, without requiring users to subscribe to a traditional cable or satellite pay TV service.

Texas Independent Baseball League games and related content distributed by G 59 Sports Network Media Services OTT- Over The Top